The Transport Company Limited (BorKorSor) 5-Year CSR and Environmental Responsibility Master Plan (2023–2027)
The Transport Company Limited (BorKorSor) has developed a 5-Year CSR and Environmental Responsibility Master Plan (2023–2027). This plan aligns with policies set by the company’s Board of Directors and executives, considering internal and external environmental factors, as well as emerging trends. It is designed to integrate seamlessly with the company’s enterprise plan, the 20-Year National Strategy, the 13th National Economic and Social Development Plan (draft), and key frameworks including the State Enterprise Assessment Model (SE-AM) and ISO standards (ISO 14001, ISO 50001, ISO 26000).
Key Directions and Strategic Alignment
To ensure that BorKorSor’s CSR activities are unified across the organization, the Corporate Communications and Marketing Division has revised the master plan to align with the company’s enterprise strategy:
“S03: Strengthening and sustaining the public road transport system with socially and environmentally friendly services.”
This supports the company’s vision to:
“Be a leader in innovative road transportation, connecting all of Thailand and neighboring countries.”
Collaborative Approach
The company invited project leaders and all relevant stakeholders to analyze and establish directions for CSR activities. The objective is to ensure maximum efficiency and effectiveness, creating shared value for both society and the organization.
Steps in the Review Process
Data Input Definition
- Identify relevant factors and inputs for CSR planning.
Stakeholder Impact Assessment
- Evaluate the impacts on internal and external stakeholders.
SWOT Analysis and TOWS Matrix
- Use these tools to derive strategic frameworks for CSR and environmental responsibility.
- Use these tools to derive strategic frameworks for CSR and environmental responsibility.
Core Strategic Frameworks: The 4 CSR Strategies
Save Earth
- Focus on environmental sustainability through pollution reduction and resource conservation.
Save Life
- Enhance the quality of life for employees and stakeholders, particularly through safety initiatives.
Save Society
- Promote social responsibility and community support.
Save CSR
- Strengthen CSR culture within the organization to ensure long-term engagement and societal value.
- Strengthen CSR culture within the organization to ensure long-term engagement and societal value.
Theme: “Driving Happiness Through Every Journey: SOOK DRIVER”
The CSR initiatives operate under the “SOOK DRIVER” theme, emphasizing the sustainable creation of happiness in society. The term “SOOK” embodies the company’s commitment to:
- S: Safety – Prioritizing passenger and employee safety.
- O: Ozone – Reducing environmental impacts.
- O: Opportunity – Providing growth and support for vulnerable groups.
- K: Kindness – Promoting community well-being and inclusivity.
Conclusion
The 5-Year CSR and Environmental Responsibility Master Plan (2023–2027) aims to embed BorKorSor’s commitment to social and environmental responsibility within its operations. The plan leverages the 4 CSR Strategies to achieve sustainable outcomes, fostering both societal and organizational value. This approach underscores BorKorSor’s dedication to driving happiness and positive change through every journey.